Ski Area San Pellegrino

Client Description

A true skiing paradise in the heart of the Dolomites, a UNESCO Natural World Heritage site, featuring modern lift facilities, a wide choice of high quality accommodations and plenty of options for young and old.  The Ski Area San Pellegrino is part of Dolomiti Superski, the largest skiing network in the world, and connects Passo San Pellegrino (Val di Fassa) to Falcade (province of Belluno) with 60 km of downhill slopes of varying lengths and levels.

In summer the snowy peaks transform into wide, sunny pastures for trekking, hiking and mountain biking, with perfect solutions for all ages and the entire family. Not to mention the road cycling  enthusiasts who love to take on the legendary climb of Passo San Pellegrino, a classic in the Giro d’Italia race and a high altitude training hub for professional cyclists.


Project Description

ATCommunication is in charge of all the press office activities of the Ski Area San Pellegrino. In addition to the press mailings and the organization of summer and winter media files, we are also actively involved on the field when there are events like international ski races in the winter and biking events in summer.  We communicate through the media but also we are increasing their presence on social networks, with a Facebook page which has become a meeting place for freeride fans and a YouTube channel that shows the most spectacular images of the Ski Area San Pellegrino and the events that take place here.


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